Airwaves: July 1, 2016
The
announcement last week that KSPN (710 AM) and The Sound (100.3 FM)
would serve as dual carriers of the Rams when they return to Los Angeles
next season brought in a few responses, most agreeing with my position
that the deal isn’t necessarily good for either station.
But
I plan not to dwell on the issue; if I am wrong I’ll admit it and if I
am right the situation will be fixed soon enough. But one reader brought
something new to the table: it turns out that this is not necessarily the first time the NFL has been heard on FM. And in some ways the move is almost cosmic, if I can use an old hippy cliche.
“When
the Rams came to LA from Cleveland, 710 KMPC became the radio home -
which continued until December 1994,” writes David Grudt of Long
Beach.
“Here's
the historical radio factoid - the original KMPC-FM was at 100.3 in the
late 1940s. Before Gene Autry bought KMPC in the '50s, the FM license
was turned back to the FCC (It eventually became KMLA, then KFOX before
becoming KIQQ, KSWD, etc). Back in the '40s the FM broadcast day only
ran a few hours. I have found an example from the Long Beach Press
Telegram.
“On
Sunday, October 30,1949 the KMPC-FM broadcast day was 3 PM to 9 PM. I
am reasonably sure that the station was simulcasting KMPC-AM. The Rams
game that day started at 2:15 PM - so, I believe the game was picked up
by the FM at 3 PM. Likely there were many home games that ended up on
the FM during about a 3 year period.
“So
things have come full circle with KSPN 710 and KSWD 100.3 simulcasting
the games this Fall. I happen to believe it will help both stations
attract an audience.”
Grudt’s
scan is interesting from a historical perspective in addition to the
KMPC-100.3 FM connection. Looking through the page I saw that television
Channel 9 was then KFI-TV rather than the well-known KHJ-TV; Channel 13
was KLAC-TV rather than KCOP; there was a KFI-FM at 105.9 FM -- today’s
Power 106; and the paper lists KNX-FM also at 105.9, which is a typo
unless there was some strange time-share agreement. To my knowledge,
KNX-FM was always at 93.1 FM until it became KODJ, KCBS-FM (as it is now
with the Jack name), etc.
Weekend Programming
Speaking,
at least slight, of The Sound, the station has a special weekend on tap
starting July 1st at noon... four song sets from classic rock’s
greatest artists. “It’s the 4s of July,” says programmer Dave Beasing.
What a Guy
One
of my all-time favorite DJs -- I’ve mentioned this before -- is Bobby
“What a Guy” Ocean, heard locally on KHJ (930 AM), K-WEST (now Power
106) in San Diego on KGB and KCBQ, and in San Francisco on the legendary
KFRC.
Airchexx.Com has a new exhibit in their collection ... Ocean on KCBQ from May of 1971. Hear it at http://wp.me/p5TQC-br.
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